Our Mission
Since there has been a major shift from brick and mortar store fronts to businesses that are completely digital, we saw an opportunity to help small businesses grow with our knowledge of online marketing and lead generation through our proven strategies. We are a partner with your brand, providing you with a team of experts, all converging for the singular goal of making your business more profitable.
Our Strategies
Attention and Exposure
This is where it all starts. If you want to increase sales you have to increase the amount of attention and exposure your business is getting. Your customers cannot buy from you if they don’t know about you! If you are struggling to increase sales you are probably not getting in-front of enough potential customers. We can help increase the amount of attention and exposure your business receives so you will be known and remembered. This will keep your brand at the top of your audience’s mind when they consider your products or services.
Value Ladders
A value ladder is a range of services you have to offer your customers depending on where they are in their life cycle with your business. These services should range from entry-level price points to recurring maintenance programs.
Value ladders build trust with your audience and increase the amount of money a customer is willing to spend with you.
If you don’t have a value ladder you are probably struggling to increase your existing customers’ value. We can help you develop a value ladder that will increase your margins and earn you top ROI on marketing efforts.
Sales Funnel
A sales funnel is the process of moving your customer from prospect to consumer through your value ladder. We take traditional marketing principles and translate those tactics to digital tools through various media that includes:
- Social media and Google ads
- Landing pages
- Websites
- Email campaigns
We will not only help you understand your audience, but we will also create dynamic sales funnels and execute the strategy to get your prospects to become customers.
Retargeting
Retargeting is second only to analytics when it comes to increasing the effectiveness of your marketing campaigns. Retargeting is simply keeping your message and content in front of your audience repeatedly over a period of time to bring value and build rapport.
This will increase the chances of a customer buying from you. Retargeting can drastically increase your conversion rates and increase brand awareness. We can develop a retargeting strategy that will help you increase your volume of sales.
Ash Emrich 